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Focus on: Liverpool

By October 17, 2017Features

Liverpool is gearing up for a year-long commemoration in 2018 as it marks a decade since being named European Capital of Culture. This will provide an opportunity for the region to reflect on the legacy over the past decade and to focus on how it plans to progress and develop.

ACC Liverpool opened its doors in 2008 and first hosted the opening ceremony for the Capital of Culture. Since then it has expanded substantially with the addition of Exhibition Centre Liverpool in 2015 followed by the four-star headquarters hotel, Pullman Liverpool, in 2016 – all interlinked on the same campus. Events in the exhibition centre alone in 2017 include Lyreco, Juice Plus, Revo and Christmas Party World.

Exhibition Centre Liverpool

As Kerrin MacPhie, director of conference and exhibition sales, says: “ACC Liverpool, and in particular Exhibition Centre Liverpool, provides a blank canvas for event organisers who may want to bring something fresh and new to their event while taking advantage of the city centre location, accessibility and logistical ease for on-site parking and hotel bedrooms.”
Elsewhere on the campus, Marco Pierre White is set to launch his Wheeler’s of St. James’s oyster bar and grill restaurant in Pullman Liverpool, while the Echo Arena, also part of the campus, is preparing to host the BBC Sports Personality of the Year in December. Other developments in the arena include the launch of The Liverpool Collection Lounge, a stunning hospitality space with spectacular views across the waterfront. Up to 120 guests can enjoy a range of premium drinks and a selection of dining options before during and after entertainment shows. The lounge is also used for conference break-outs and drinks receptions.

However, ACC Liverpool is not the only place in the city to have seen some changes and additions recently. British Music Experience is an extensive run through of the nation’s pop music history since the 1950s, with an immersive interactive journey including items such as instruments, stage costumes and even a couple of exclusive holographic performances. It spans the full spectrum of the last six decades, from early rock ‘n’ roll through glam rock, punk, ska and grime and has a full suite of playable instruments and dance studio. As well as being a good option for delegates to see after hours, it can be hired as a venue in itself – be it for press conferences or evening drinks receptions to keep people entertained.

Its neighbour on the waterfront is RIBA North, the architecture organisation’s new national centre. As well as paying tribute to the UNESCO world heritage site in which it sits, the venue will house a changing programme of architectural exhibitions and boasts wonderful views. All of which makes it another distinctive, bold addition to Liverpool’s roster of venues.

Down in the trendy Baltic Triangle, a stone’s throw from ACC Liverpool itself, there are always new openings. One of the highlights of 2017 has been the introduction of the Baltic Market to the city. Located in one wing of the former Cains Brewery site, the market brings together local food makers and bars into a sensory paradise. It’s certainly popular with locals, as the crowds on weekends show, and has proved to be a hit with delegates over the summer too. For a great insight into Liverpool’s cutting edge, look no further.

Welcome as all these undoubtedly are, they are just a small taster of what is on offer in the city. The Liverpool Convention Bureau prides itself on finding the best options for all manner of events, from the huge internationals to team away days, press conferences and networking dinners.

British Music Experience

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