Head to Hamburg for your next inspiring conference or away day, home to innovative industries, world heritage sites and top class event facilities.
Germany’s second largest city on the banks of the River Elbe has a strong maritime heritage and is one of the most important reloading points and ports in global trade. It’s also a media hotspot and a centre of science – all these areas of expertise are represented by innovative industry clusters who work to attract meetings and events in those areas.
For many, Hamburg is Germany’s finest city – a cosmopolitan host open to change. The pulsating hub of a region which primarily stands for vastness and nature, yet also has a lot more to offer. Hanseatic Brick Gothic, grand merchants’ mansions, royal country estates and manicured parks all make up the charm of northern Germany. They attest to the civic pride in maritime traditions, economic successes, entrepreneurial spirit and typically northern German style – but certainly not to stagnation.
With more than 60,000 events and more than two million participants annually, Hamburg confirms its relevance as a convention and congress location in Germany. The Lions Clubs International Convention in the summer of 2013 was the biggest congress in the history of the city, with approximately 23,000 guests from around the world. The city on the River Elbe is now preparing for its next large-scale international event, as it will play host to the 2019 Rotary Convention.
New hotels, futuristic architecture, cafés, restaurants and shops are emerging alongside historic locations. A new urban quarter comprising 150 km2 has been taking shape between Kehrwiederspitze and the Elbbrücken bridges since 2008, known as the HafenCity Hamburg district. The HafenCity invites you to discover the International Maritime Museum Hamburg, the Tall Ship Harbour, the statue of Störtebeker the buccaneer, as well as the Cruise Center HafenCity. The cafés, restaurants and other venues of the HafenCity impress with their central location and an unobstructed view of the River Elbe.
The renowned Elbphilharmonie concert hall is a striking venue that’s really making a splash in the city – it is designed as a ‘rolling wave’ in homage to Hamburg’s world-famous harbour. This innovative building on the edge of the River Elbe is already proving to be a truly unique meeting venue and has hosted an evening event during the G20 Summit as well as a Karl Lagerfeld Fashion Show.
Ahoy sailor! The newly-opened niu Keg is homage to Hamburg’s maritime history. Furnishings across its 116 rooms celebrate the harbour metropolis including ship’s rope lamps and cabin tables. A co-working space sits alongside the bar and restaurant, which serves regional produce and beer, adding to the buzzy atmosphere. There’s a regular programme of social events, ranging from gin-tasting, games nights and live music.
The new CCH, Congress Center Hamburg to give it its full title, will be the largest of its kind in Germany when it reopens in 2020 with a 12,000 sqm exhibition area, 12,000 sqm foyer space, and 12,000 seats in up to 50 halls. The redeveloped centre will be able to accommodate several concurrent events and the entrance hall, rising as tall as the main building, provides an additional multipurpose space.
The central location of the CCH is unique as the exhibition grounds and the city centre are within a few minutes’ walking distance, and the Dammtor train station is but a few steps away. All those arriving by ICE long-distance trains literally arrive at the CCH’s front door. And even the airport is just 10 kilometres away and is easily accessible by S-Bahn.
In addition to traditional business travellers, trade visitors and private travellers, about one-fifth of overnight stays in Hamburg are attributable to meetings, incentives, conventions and events in Hamburg. This corresponds to about 2.5 million overnight stays annually.
More than 8,000 hotel rooms across all categories are located in close proximity to the CCH, surrounded by the lush greenery of Planten un Blomen, one of the city’s most beautiful parks and recreational areas. Its special attractions include the largest Japanese garden in Europe, a skating rink and, during the summer months, water light concerts.
Ham it Up
Hamburg is best experienced on the water – choose a ride on the River Schlei, a mini cruise on the Baltic Sea or a speedboat on the River Elbe. Courageous travellers can even scale the mast of the cargo ship Cap San Diego, crossing 30 metres over the river!
The Airbus factory tour gives visitors the unique chance to see aircraft manufacturing up close, experiencing insights into the production and assembly of Airbus aircrafts. Visitors can also meet ‘face-to-face with giants’ on a behind the scenes tour of Hamburg’s famous port, travelling through its 815-year history.
The Speicherstadt is more than 100 years old and is considered the world’s largest contiguous warehouse complex, and in 2015 it was declared a UNESCO World Heritage Site. Situated in the former free port, the red-brick building ensemble with its thick walls, copper roofs and blocks and tackles was built on oak piles between 1883 and 1888 and is among Hamburg’s main attractions.
The Speicherstadt’s spice museum provides insights into the history of the warehouse complex and the lives of stevedores at the time, while the adjacent wine cellar serves as a venue for parties. Restaurants, cafés and quaint historic warehouse floors offer unique event venues. Visitors to the nearby historic warehouse district will also discover Chocoversum, a chocolate experience which allows visitors to interactively trace the process of chocolate making from cocoa beans to finished products – with plenty of sampling along the way.
Hamburg and the surrounding region is ideal for one-of-a-kind event ideas and discovery tours, allowing you to be creative while harnessing Hamburg’s cultural diversity and at the same time getting to know the city from different perspectives – whether it is a boat trip, a castle concert or a sporting event.
Whether it’s tobogganing in Hamburg-Wittenburg in the summer and a true beach experience at the BeachCenter Hamburg in winter – the Hamburg Metropolitan Region encourages adventures in any weather. All those who would like to touch the sky in a team can climb the masts of the Cap San Diego museum ship in Hamburg’s port or put their balance to the test in the treetops of one of Hamburg’s high ropes courses.
But of course the realisation that you are all in the same boat together as a team is best tested on the water, why not all enjoy a Chinese dragon boat on the Alster Lake, or aboard a traditional yacht? Other popular options include treasure hunts with GPS devices (geocaching), golfing events, as well as musicals and cooking events and can be organised through Hamburg’s Convention Bureau.