Skip to content
  Thursday 1 June 2023
Latest
16 May 2023Hilton Birmingham Metropole Launches Employment Initiative 16 May 2023Top Tech 10 May 2023Swans Events to Produce Food Festival 5 May 2023Shining Sheffield 3 May 2023Leeding the Way 2 May 2023Cloth Hall Court to Host CHS Leeds Reception 1 May 2023R&B Group Thriving Post-Pandemic 28 April 2023All Things Equal 26 April 2023Facts & Figures 24 April 2023Beam Appoints a New Marketing Director
HEN logo
  • Home
  • About
  • Magazine Issues
  • Content
    • Features
    • Industry News
    • Blog
    • Interviews
  • Competitions
  • Resources
    • Event Organisers & Suppliers
    • Team Building Resources
    • Expert Opinion on Venues
  • Featured Businesses
  • Advertise
  • Contact
HEN logo
HEN logo
  • Home
  • About
  • Magazine Issues
  • Content
    • Features
    • Industry News
    • Blog
    • Interviews
  • Competitions
  • Resources
    • Event Organisers & Suppliers
    • Team Building Resources
    • Expert Opinion on Venues
  • Featured Businesses
  • Advertise
  • Contact
HEN logo
  Features  Keen for Green
Features

Keen for Green

HENHEN—11 April 20220
FacebookTwitterPinterestLinkedInTumblrRedditVKWhatsAppEmail

With a top demand for net-zero carbon emissions at events this year, we speak to key industry figures about making sustainability a top priority.

Searching Sustainably

Mike McCloy is the Manager of Edinburgh-based Maximilion, one of the UK’s leading corporate team building and events management companies: “With any live event this year, event planners should ensure delegates still have the choice to attend the event in-person or virtually,” he said.

“Allowing the event to be streamed online reduces its carbon footprint if delegates don’t commute to and from the venue. But directing delegates through an eco-friendly search engine to access the event streaming services can take this sustainable method one step further. Search engines such as Ecosia can allow event attendees to contribute to the search engine’s advertising revenue, which in turn will be used to support global environmental causes, such as tree planting and ocean waste removal initiatives.

“Hiring local suppliers and caterers can also make an environmentally friendly impact on the sector. The local economy will be supported this way, and the suppliers will travel less of a distance to reach the venue. Of course, it’s equally important for a delegate to have information readily available that reassures that the event’s food and drinks are from sustainably sourced brands. A quick call or search through the supplier’s website will help you to determine whether the products are environmentally friendly, and importantly, this should be visibly noted on package menus and venue signage.

More stories

Social Skills

14 February 2022

Euro Stars

14 February 2022

Game On

15 February 2021

Wealth of Choice

25 April 2022

“Similarly, information on the venue itself should be available to access for a delegate to check the space’s eco-friendly credentials before attending an event. Factors to enquire about are whether the venue uses smart room temperature controls, recycles its own waste, and whether it uses sustainable materials.”

Natural Thinking

Sales Director of ICC Wales, Danielle Bounds, has emphasised event delegates’ renewed appreciation for the natural world post-pandemic, and how this is just as an important factor for future events alongside sustainable efforts: “Demonstrating that sustainability is at the forefront of an event, incorporating nature into the experience can also help reduce an event’s carbon footprint while helping delegates relieve stress, boost creativity and productivity, and ultimately make them more engaged. Delegates now want a fresh experience and are likely to be pickier about which events they choose to attend, favouring those which offer these benefits.

“Attendees are also more open-minded to outdoor activities, and so it is important for planners to encourage this enthusiasm no matter the weather forecast. Integrating clothing packs and clothing advice for delegates to encourage outdoor activity while keeping the event agenda flexible allows more time to be spent outdoors along with enough time to reconvene.

“The same effect can be achieved by working on the venue’s interior, and delegates will be kept at ease from the start if they witness various ways in which natural environments are integrated. This can include images of greenery across the walls, windows with access to outside views, and natural sounds and smells projected from audio and scenting equipment.”

Material Cause

Pushing for a sustainable future in the events industry, Ignition is the UK’s only events company to be awarded the Queen’s Award for Enterprise in Sustainable Development. Asked how we can do more for our delegates, CEO Sam Rowe touched on the importance of recyclable materials: “As more event suppliers visibly make use of sustainably sourced materials across all event platforms, it’s a given basic expectation to keep up this effort for future events. The registration areas are usually where most wasteful activities can take place, with some organisers pre-printing all badges before all the potential no-shows.

“Delegates will be glad to have more control during this process if organisers can print badges on demand instead, which curtails wastefulness. Plastic-free ticketing is now largely sought after, along with eco-friendly giveaways which can include plants and seed packets, recycled mugs, reusable tote bags, and recycled notebooks and journals.

“Making this all happen at the event not only satisfies the delegates, but it ensures that the same sustainable message gets through to every delegate for future events and expands the collective effort as an industry.”

EventsSustainability
FacebookTwitterPinterestLinkedInTumblrRedditVKWhatsAppEmail

HEN

It’s Back!
Supply and Demand
Related posts
  • Related posts
  • More from author
Features

Top Tech

16 May 20230
Features

Shining Sheffield

5 May 20230
Features

Leeding the Way

3 May 20230
Load more
Read also
News

Hilton Birmingham Metropole Launches Employment Initiative

16 May 20230
Features

Top Tech

16 May 20230
H&E North Meets

Know Your Audience

15 May 20230
News

Swans Events to Produce Food Festival

10 May 20230
Featured Businesses

Century Tours

9 May 20230
Features

Shining Sheffield

5 May 20230
Load more
Recent Posts
  • Hilton Birmingham Metropole Launches Employment Initiative
  • Top Tech
  • Know Your Audience
  • Swans Events to Produce Food Festival
  • Century Tours
    Hospitality and Events North
    Hospitality & Events North has become the leading media for the MICE and events industry since its launch in 2006. We are a bi-monthly, glossy A4 magazine, covering all of the latest industry news and views. Each issue is packed full of interviews, features and competitions tailored to our readers’ interests.

    # TRENDING

    EventsVenuesEvents industryHospitalityCOVID-19Virtual EventsCoronavirusSustainabilityCOVIDTeam BuildingYorkshireHotelsLockdownHybrid eventsNewsLeedsInterviewEvent TechEvents newsConferences
    © Copyright JLife Ltd 2023, All Rights Reserved
    • Privacy Policy
    • Terms and Conditions