Skip to content
  Monday 4 July 2022
Latest
27 June 2022In the Know 27 June 2022Manchester Central Launches New Podcast 27 June 2022Virtually Anywhere 27 June 2022Pioneering Spirit 27 June 2022Change of Scene 20 June 2022Latest Places 13 June 2022Centre Stage 13 June 2022Northern Novelty with a Difference 13 June 2022Supporting Social Businesses 13 June 2022New Strategic Partnership
HEN logo
  • Home
  • About
  • Magazine Issues
  • Content
    • Features
    • Industry News
    • Blog
    • Interviews
  • Competitions
  • Resources
    • Event Organisers & Suppliers
    • Team Building Resources
    • Expert Opinion on Venues
  • Featured Businesses
  • Advertise
  • Contact
HEN logo
HEN logo
  • Home
  • About
  • Magazine Issues
  • Content
    • Features
    • Industry News
    • Blog
    • Interviews
  • Competitions
  • Resources
    • Event Organisers & Suppliers
    • Team Building Resources
    • Expert Opinion on Venues
  • Featured Businesses
  • Advertise
  • Contact
HEN logo
  Blog  Five tips for a different kind of Christmas Event
Blog

Five tips for a different kind of Christmas Event

HENHEN—2 July 20210
FacebookTwitterPinterestLinkedInTumblrRedditVKWhatsAppEmail

With a lot of uncertainty still around, you may be thinking about Christmas now, but how do you plan when we don’t know what the Covid-19 situation will be and whether consumers will be confident enough to venture out and celebrate, or whether your Christmas party will need to be adapted and what that might look like. It’s an ever-changing landscape and one that could make or break this year’s festive season.

So, where do you start? Here are five tips for planning for every eventuality.

1. Review your customer base and target market. Reach out to those clients who haven’t used your services during the pandemic through a targeted series of mailshots, and attract new clients, perhaps by changing your offer in some way or offering promotions and deals through a focused social media campaign.

More stories

Are Hybrid Events the Future?

19 August 2020

Comment on extension of furlough from HBAA.

6 November 2020

Getting back to LIVE events!

3 September 2021

How Can the Events Industry Recover in the Post COVID-19 Era?

16 September 2020

2. Promote your brand alongside a message of safety, clearly outlining what you are doing to mitigate the risk to consumers. You may even consider getting in some branded PPE merchandise specifically for Christmas. If you are planning your staff Christmas party, you could also purchase branded gifts as a way of rewarding them for their efforts during what has been a very difficult time for the industry.

3. Maximise your use of technology. QR codes and ordering apps can go a long way to reassure consumers about safety, so promote your seamless Christmas booking experience to reassure your client base that they are in safe hands.

4. Get creative with your venue. Outdoor heaters and pods for safe social and food packs are just some of the ways in which you could adapt your event to allow people to mix in the safest way possible.

5. Plan contingencies. If the Christmas market is going to be limited due to restrictions, can you take Christmas out to your consumers, perhaps through hampers and virtual events? If you are planning one Christmas Party, could it be broken down into a series of smaller events to reduce capacity? Source suppliers, event space and staff now with the ability to adapt and change your plans at the last minute.

Looking for promotional products or social media marketing? Visit our website at Promotional Goods (promotional-goods.co.uk)

 

FacebookTwitterPinterestLinkedInTumblrRedditVKWhatsAppEmail

HEN

Bredbury Hall Hotel Becomes Latest Addition to Vine Hotels
5 Times Events Went Wrong!
Related posts
  • Related posts
  • More from author
Blog

The Great Outdoors

21 April 20220
Blog

Rest Your Head

3 April 20220
Blog

It’s Party Time

17 March 20220
Load more
Get more stuff

Subscribe to our mailing list and get interesting stuff and updates to your email inbox.

Read also
News

In the Know

27 June 20220
News

Manchester Central Launches New Podcast

27 June 20220
Features

Virtually Anywhere

27 June 20220
Features

Pioneering Spirit

27 June 20220
Features

Change of Scene

27 June 20220
H&E North Meets

Positive Change

20 June 20220
Load more
Recent Posts
  • In the Know
  • Manchester Central Launches New Podcast
  • Virtually Anywhere
  • Pioneering Spirit
  • Change of Scene
    Hospitality and Events North
    Hospitality & Events North has become the leading media for the MICE and events industry since its launch in 2006. We are a bi-monthly, glossy A4 magazine, covering all of the latest industry news and views. Each issue is packed full of interviews, features and competitions tailored to our readers’ interests.

    # TRENDING

    EventsVenuesEvents industryHospitalityCOVID-19Virtual EventsCoronavirusCOVIDSustainabilityTeam BuildingYorkshireLockdownHotelsHybrid eventsNewsInterviewEvents newsLeedsConferencesEvent Tech
    © Copyright JLife Ltd 2021, All Rights Reserved
    • Privacy Policy
    • Terms and Conditions