The Meetings Industry Association (mia) will be uniting the industry in Sheffield later this month, as it partners with Vine Hotels and Marketing Sheffield to facilitate the association’s largest gathering of booking agents.
Taking place at the DoubleTree by Hilton Sheffield Park, part of the Vine Hotels group, the mia’s latest Connect Day on 28th March will provide a unique platform for those working in business meetings and events to engage and build mutually beneficial relationships with 25 leading booking agents, while also gaining exclusive insights.
The programme will kick off with an interactive presentation from the highly acclaimed professional relationships strategist Andy Lopata, in which he will explore the importance of seeing things from different perspectives. An enlightening panel discussion led by Edge Venue’s Jacqui Kavanagh will then explore the status quo of commissions before the agents reveal what’s important to them in a quickfire debate.
Kerrin MacPhie, Chief Executive of the mia, said: “Our Connect events have continued to evolve into highly sought- after networking opportunities for agents and venues alike. We’re really looking forward to taking the event to Sheffield as, thanks to their highly regarded reputation, it promises to be the association’s largest gathering of booking agents, which is fantastic and will make for an engaging day for all.”